[If you're going to use that, Atsuro knows his role. Supporting his best friend on the road to demon control!]

I guess it's because Amane got that charisma and they believe the religion is real.

[KINDA HARD TO REFUTE WHEN DEMONS POP UP.]

Kihara means 'plain of trees', in case you're wondering. [Tree + plain (as in the area, not mundane sounding plain).] It's nothing fancy but it's not as ordinary as Tanaka!